In a remarkable marketing strategy (I think this is marketing…they cant be that stupid to be serious!) employed by Haagen Dazs in India…I saw the biggest WTF banner on Saturday at the Select City Walk, Saket. Unfortunatly my phone battery has gone down and I couldnt capture it, but am glad someone did…!
1. Some agency is definitely getting fired
2. They really did take the marketing seriously and asked Indians to go away! Now THAT is crazy!
Ofcourse, as with everything in India…this too is a big media thing now…
(Photo Credit: Rajesh Kalra)
2 Responses to Haagen Dazs in India Bans Indians?
vj
December 22nd, 2009 at 9:41 am
Hi Ankur,
Nice Blog, was wondering if you have RSS feed for your blog?
Thanks,
Vj
Ankur
December 22nd, 2009 at 12:09 pm
Thanks VJ for the kind words. The feed is available at http://www.ankurwarikoo.com/feed