Nike and me

29 Aug
2017

In school, I was fascinated with Nike, the brand

I knew it as “Niek” back then

And all day long, on every blank space possible – I used to draw the swoosh and sketch “just do it”

I decided that if I ever get a tattoo it will be the swoosh, on the mount of my palm.

Never managed to buy a pair of Nike shoes though. Never had enough money early on and by the time I did, other similar brands came cheaper!

Last year, I read Shoe Dog, by Phil Knight, founder of Nike.

Hands down the best book of last year. Possibly across many more years.

It rekindled my fascination with Nike, the brand.

I wondered what it would be to run in a Nike

I wondered if it was true, what Eisenhower (founder of Nike) said

This birthday, Ravi gifted me a pair of Nike shoes.

One of the most thoughtful gifts ever :))

And I was so excited

For my Monday run

Yesterday, I wore the shoes

Didn’t feel any different

Walked in them

Didn’t feel any different

Started to run in them

Felt the same as my Puma

Ran for 3Kms

The Nike didn’t feel any different

Then I looked at my timer

What every time takes me 18 mins to run, had taken me 15mins

So instead of running at 10kmph I had ran for 12kmph

I had gained 20% in a day.

On a day when I felt there was no difference

My mind was telling me something that day

But my subconscious had been listening to something else for years

Guess who won

It all boils down to the story you have telling yourself all this while

And if there was none, today’s story will win!

1 Response to Nike and me

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Aditya Rathore

August 31st, 2017 at 6:34 pm

:)

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