Which one?

23 Jan

Two emails – selling something to me – eyeing for my attention

Which one will get a response?

Which one went through more effort to write?

Which one will continue putting in the effort, despite the response rate?


If we don’t respond too well to lazy work, what makes us think that the world will respond well to ours?

Which one will you be today? 


3 Responses to Which one?


somya sahni

January 23rd, 2017 at 8:41 pm

that’s so thoughtful. and so good :) and something definitely to be thought about before pitching people. virtually or otherwise


Ajinkya Domale

January 24th, 2017 at 2:19 pm

It’s really good to see two different brilliant ways of B2B marketing!

Both of them have done their homework but I would definitely fall for the first one, totally nailed it! You can’t skip even a word from that mail.

First one sold himself and can sell anything else other one just sold his services.


Himanshu Mittal

February 25th, 2017 at 4:32 pm

I think the second one is more precise and to the point. The race here is not to be the best content writer. It’s about getting your message across, which second mail does better. And I bet…second mail took less than 32 seconds to read.

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